Dr. Noor Aldeen S. Atatreh, Chancellor of Al Falah University attended the International Conference on the Culture of Positive Thinking organized under the patronage of the Royal Court of H.H. Sheikha Fatima bint Mubarak, Chairwoman of the General Women's Union, Supreme Chairwoman of the Family Development Foundation and President of the Supreme Council for Motherhood and Childhood. His Excellency Sheikh Nahyan bin Mubarak Al Nahyan is the Minister of Culture and Knowledge Development and Sheikha Amina Bint Humaid Al Tayer, Chairwoman of Dubai Women's Association and LT.General Khamis Matar Al-Muzainah Commissioner, Dubai Police. The conference commenced by the signing of the charter of the United Arab Emirates university students. Al Falah University participated in the conference through a group of students and faculty members and collaborated with the Dubai Women’s Association, the conference’s organizer.