We follow the directives of His Highness Sheikh Mohammed bin Rashid Al Maktoum, UAE Vice President, Prime Minister and Ruler of Dubai, to materialize his ambitious vision in shaping the future and create innovative solutions, which are in the interest of the United Arab Emirates and brings it parallel to world countries by 2021. 

Al Falah University has become a part of a competition organized by Dubai Media Inc. A delegation from Cicero and Bernay Public Relations from Dubai Media City visited Al Falah University to gather our student’s perception on “National Day” and “Martyr’s Day” in 30 seconds each. Our students from College of Mass Communication gave 30 seconds video shots each, and expressed their feelings through brief speeches. Many of our students provide the delegation with distinctive ideas that could be vital for media in UAE.

The delegation was welcomed by Dr. Mohammad Khair from mass communication college and the Director of Student’s Affairs, Ms. Ghada Waleed. The aim of this exceptional activity was to arrange for our students to interact with professional media personnel and guide students toward innovation and creativity, and motivate them to launch intellectual energies. This activity will receive immense media coverage, as well as highlight the student of Al Falah University.

It is worth mentioning that a week of innovation to practice "ideas introduced in 30-second" will be held during 22-28 November 2015.